Since its founding, Toyota has developed its business activities under the principle of "contributing to the development of a prosperous society through the manufacture of automobiles."
Toyota del Perú announced the purchase of carbon credits to offset 420 tons of CO2, equivalent to 100% of the emissions generated by the nearly 400 vehicles, including competitors and assistance vehicles, participating in the Caminos del Inca rally.
Toyota del Perú, a pioneer in the introduction of electrified technologies in the country, is the first automotive company that after having achieved the third star in 2022 corresponding to the reduction of its footprint, has added the fourth star of the Carbon Footprint Peru Program of the Ministry of the Environment (MINAM) for its 2023 measurement.
Fifteen years ago, Toyota del Perú marked a significant milestone with the arrival of the first electrified vehicle in the country: the Prius model.
Since then, the company has strengthened its commitment with the introduction of multiple technologies, such as hybrid electric vehicles (HEV), plug-in hybrid electric vehicles (PHEV) and battery electric vehicles (BEV).
Toyota del Perú has signed a collaboration agreement with the Pontificia Universidad Católica del Perú (PUCP) to promote research and development of green hydrogen and the circular economy in Peru.