Investing with purpose? 4 reasons why sustainability is also profitable
Integrating ESG criteria is no longer just a requirement of the environment, but a concrete advantage for companies seeking long-term stability and growth.
Sustainability is no longer a trend but has become a key axis of business strategy. According to an Ipsos report, 81% of corporate reputation specialists believe that companies that mismanage sustainability expose themselves to serious consequences. This reinforces the urgency of integrating this approach to mitigate risks and strengthen financial results.
In this context, Ricardo Santanera, Investment Manager of Pacífico Seguros, explains why incorporating ESG (environmental, social and corporate governance) criteria in investments represents a strategic option today.
- Less exposure to risk: Companies with sustainable practices are often better prepared for future problems, such as new environmental laws, social conflicts or reputational crises. By integrating ESG variables into their analysis, investors are able to anticipate and mitigate potential financial impacts and protect their portfolios from these types of risks.
- Access to better financing: Sustainable businesses attract investors looking to manage the indirect impact they generate. This gives them access to financing options not available to all companies, such as bonds with sustainability labels or financing through international support entities. In the case of Pacífico Seguros, more than 60% of its corporate bond portfolio is invested in companies that already incorporate decarbonization goals, and S/ 612 million are invested in bonds with explicit social and environmental conditions.
- More efficiency, lower costs: Investing in clean technologies or in the responsible use of resources not only helps the planet, but also reduces operating costs and improves business competitiveness.
- Attract the best: Companies with a clear purpose and sustainability embedded in their DNA more easily attract conscious consumers and young talent. This enhances their market positioning and their ability to innovate.
"At Pacifico, we believe that investing with purpose is investing better. More than 97 % of our portfolio has already been evaluated under ESG criteria, allowing us to make better decisions, manage risks responsibly and generate long-term value for our clients and the environment."says Santanera.
