{"id":17831,"date":"2022-08-05T12:52:02","date_gmt":"2022-08-05T17:52:02","guid":{"rendered":"https:\/\/nexosmasuno.com\/?p=17831"},"modified":"2023-02-27T23:02:42","modified_gmt":"2023-02-28T04:02:42","slug":"la-mayoria-de-los-consumidores-estan-dispuestos-a-pagar-mas-por-un-producto-sustentable-nexos1-news","status":"publish","type":"post","link":"https:\/\/nexosmasuno.com\/en\/la-mayoria-de-los-consumidores-estan-dispuestos-a-pagar-mas-por-un-producto-sustentable-nexos1-news\/","title":{"rendered":"Most consumers are willing to pay more for a sustainable product | nexos+1 NEWS"},"content":{"rendered":"
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Between a\u00a050% and a 70% from consumers<\/strong> are willing to pay more for a product or service that is more sustainable, depending on the industry and type of product. However, only 36% of the executives<\/strong>\u00a0believe that customers are willing to pay more for zero-emission products. This is according to Boston Consulting Group (BCG) in its analysis of the main results of the 2022 sustainability surveys of executives and consumers in Latin America.<\/p>

Find the studies they performed:
-\u00a0Sustainability in companies as a business opportunity:\u00a0value according to executives<\/strong><\/a>
-Sustainability in companies as a business opportunity:\u00a0customers and employees demand it<\/strong><\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tRead the news here<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\"BCG<\/a><\/figure>

Leading companies in Latam share their sustainability actions and challenges<\/a><\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\"BCG<\/a><\/figure>

Renewable energies need mining: but how to do it without repeating the mistakes?<\/a><\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\"BCG<\/a><\/figure>

Key public policies to reduce the impacts of climate change in Latin America<\/a><\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\"BCG<\/a><\/figure>

Megasequence due to climate change and deforestation to worsen in Latin America<\/a><\/h3>

Read the referenced report here.<\/strong><\/span><\/a><\/span><\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\"BCG<\/a><\/figure>

Research: One in five ESG risk cases is related to greenwashing and misleading communications<\/a><\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\"BCG<\/a><\/figure>

How airplanes will become a non-polluting form of transportation<\/a><\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
Meet our members
nexos+1 corporates!<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Between 50% and 70% of consumers are willing to pay more for a product or service that is more sustainable, depending on the industry and type of product.<\/p>","protected":false},"author":8,"featured_media":17832,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[443],"tags":[74],"pais":[],"tipo-de-nota":[],"formato":[],"class_list":["post-17831","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ediciones","tag-sostenibilidad"],"_links":{"self":[{"href":"https:\/\/nexosmasuno.com\/en\/wp-json\/wp\/v2\/posts\/17831","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nexosmasuno.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nexosmasuno.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nexosmasuno.com\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/nexosmasuno.com\/en\/wp-json\/wp\/v2\/comments?post=17831"}],"version-history":[{"count":17,"href":"https:\/\/nexosmasuno.com\/en\/wp-json\/wp\/v2\/posts\/17831\/revisions"}],"predecessor-version":[{"id":20697,"href":"https:\/\/nexosmasuno.com\/en\/wp-json\/wp\/v2\/posts\/17831\/revisions\/20697"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nexosmasuno.com\/en\/wp-json\/wp\/v2\/media\/17832"}],"wp:attachment":[{"href":"https:\/\/nexosmasuno.com\/en\/wp-json\/wp\/v2\/media?parent=17831"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nexosmasuno.com\/en\/wp-json\/wp\/v2\/categories?post=17831"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nexosmasuno.com\/en\/wp-json\/wp\/v2\/tags?post=17831"},{"taxonomy":"pais","embeddable":true,"href":"https:\/\/nexosmasuno.com\/en\/wp-json\/wp\/v2\/pais?post=17831"},{"taxonomy":"tipo-de-nota","embeddable":true,"href":"https:\/\/nexosmasuno.com\/en\/wp-json\/wp\/v2\/tipo-de-nota?post=17831"},{"taxonomy":"formato","embeddable":true,"href":"https:\/\/nexosmasuno.com\/en\/wp-json\/wp\/v2\/formato?post=17831"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}